Privacy Policy
Brotherton respects your privacy and is committed to protect the
personal information that you share with us. Generally, you can browse through
our website without giving us any information about yourself. When we do need
your personal information to provide services that you request or when you
choose to provide us with your personal information, this policy describes how
we collect and use your personal information.
Information Collection
Personal information means any information
that may be used to identify an individual, including, but not limited to, a
first and last name, email address, a home, postal or other physical address,
other contact information, title, birth date, gender, occupation, industry,
personal interests, other information when needed to provide a service you
requested. When you browse our website, you do so anonymously. We do not collect personal information, including your email address.
We do log your IP address (the Internet address of your computer) to give us an
idea of which part of our website you visit and how long you spend there. But we
do not link your IP address to any personal information.
Brotherton collects personal information when you use certain Brotherton
products or services, when you ask to be included in an email or other mailing list, or
when you submit your information to Brotherton for any other reason. From
time to time, Brotherton receives personal information from business
partners and vendors. Brotherton only uses such information if it has been
collected in accordance with acceptable privacy practices consistent with this
Policy and applicable laws.
Notice
When personal information is collected, we will inform you
at the point of collection the purpose for the collection. Brotherton does
not intend to transfer your personal information to third parties without your
consent, except under the limited conditions described under the discussion
entitled Information Sharing and Disclosure below. If you choose to provide us
with your personal information, we may transfer that information, within Brotherton
Cadillac or to our third party service providers.
How We Use Information Collected
Brotherton uses information
for several general purposes: to fulfill your requests for certain products and
services, to personalize your experience on our website, to keep you up to date
on the latest product announcements, special offers or other
information we think you would like to hear about, and to better understand your
needs and provide you with better services. We may also use your information to
send you, or to have our business partners send you, direct marketing
information or contact you for market research.
Information Sharing and Disclosure
Your personal information is
never shared outside Brotherton without your permission, except under
conditions explained below. Inside Brotherton, data is stored in
controlled servers with limited access. Brotherton may send your personal
information to other companies or people under any of the following
circumstances: when we have your consent to share the information; we need to
share your information to provide the product or service you have requested; we
need to send the information to companies who work on behalf of Brotherton
to provide a product or service to you (we will only provide those companies the
information they need to deliver the service, and they are prohibited from using
that information for any other purpose); or we want to keep you up to date on
the latest product announcements, software updates, special offers or other
information we think you'd like to hear about either from us or from our
business partners. We will also disclose your personal information if required
to do so by law, to enforce our Terms and Conditions, or in urgent
circumstances, to protect personal safety, the public or our websites.
Data Security
Brotherton safeguards
the security of the data you send us with physical, electronic, and managerial
procedures. In certain areas of our websites, Brotherton uses
industry-standard SSL-encryption to enhance the security of data transmissions.
While we strive to protect your personal information, we cannot ensure the
security of the information you transmit to us, and so we urge you to take every
precaution to protect your personal data when you are on the Internet.
Third Party Sites
Brotherton's website may contain links to
other sites. Brotherton does not share your personal information with
those websites and is not responsible for their privacy practices. We encourage
you to learn about the privacy policies of those companies.
Changes to this Privacy Policy
Brotherton will amend this
policy from time to time. If we make any substantial changes in the way we use
your personal information we will make that information available by posting a
notice on this site.
Terms and Conditions
Your use of our site is deemed an acceptance of the following terms and conditions. We therefore ask that you read the following carefully.
Copyright and Trademark Notice
The contents of this site are the exclusive property of Brotherton and may not be copied, distributed, displayed, altered or modified, or reproduced or transmitted, in any form or by any means including, but not limited to, electronic, photocopy, or otherwise, without the prior written permission of Brotherton. The corporate and product names, slogans, logos and other content contained on this site are the registered or unregistered trademarks or service marks of Brotherton or are used by Brotherton with the permission of their owners. The use, copying or alteration of any Trademark without the express prior written consent of Brotherton or, where applicable, the registered owner's express prior written consent is strictly prohibited. The Trademarks are protected under the Trademark Act and by state or common law.
Accuracy of Content
While Brotherton uses its best efforts for the information contained in this site to be as accurate and reliable as possible, errors may sometimes occur. Brotherton reserves the right to revise the information contained on this site and to make such changes without notice to past or present users of our site. Links to Other Sites To this extent that this site may now or in the future include links, facts, opinions or recommendations of different individuals or organizations, Brotherton does not guarantee the accuracy or completeness or otherwise endorse these links, facts, opinions and recommendations.
LIMITATION OF LIABILITY
Brotherton DISCLAIMS ANY WARRANTY OF ANY KIND, WHETHER EXPRESS OR IMPLIED, AS TO ANY MATTER WHATSOEVER RELATING TO THIS SITE, INCLUDING WITHOUT LIMITATION THE WARRANTIES OF MERCHANT ABILITY OR FITNESS FOR ANY PARTICULAR PURPOSE. IN NO EVENT SHALL Brotherton BE LIABLE FOR ANY DIRECT, ACTUAL, INDIRECT, SPECIAL, INCIDENTAL, PUNITIVE, EXEMPLARY OR CONSEQUENTIAL DAMAGES ARISING OUT OF ANY USE OF THE INFORMATION CONTAINED HEREIN.
Closing of Sale or Lease
With respect to the sale and leasing of vehicles, this site is for informational purposes only. The actual sale of the vehicle will take place at Brotherton through one of our authorized sales representatives. Delivery of your vehicle will likewise take place at Brotherton unless other arrangements are made.
Revisions to Terms and Conditions
Brotherton reserves the right to revise the terms and conditions contained on this site without any obligation to notify past, current or prospective visitors to our site. We request that you visit this site from time to time to review the current terms and conditions.
Questions or Suggestions
If you have questions or concerns about
our collection, use, or disclosure of your personal information, please email us
at info@brothertoncadillac.com.
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